The numbers speak for themselves—there are a whopping two billion WhatsApp users globally and growing. That’s a huge pool of potential customers you can tap into by simply integrating WhatsApp into your business. Sure, customers can already reach you through traditional channels like phone calls, chatbots, and emails. But given the app’s popularity, WhatsApp should be at the forefront of it all.
That’s because integrating WhatsApp into your communication efforts isn’t just about adding one more way for customers to contact, it’s by far the most convenient way.
WhatsApp also ranks among the most used apps of the past decade, beating out even Gmail.